When it Rains it Pours
"When it Rains it Pours" most often is used to indicate that when bad things happen, or difficult situations arise, more are likely to occur at the same time. Our first usage example illustrates this meaning. This phrase, less commonly, can also mean something more positive in that if something hasn't happened in a while and then begins happening in large amounts. Our second usage example illustrates this meaning.

The origin of this famous phrase was the Morton Salt Company. In the early 1900s this company's advertising executives were looking for a way to promote Morton's new product, a free flowing table salt. The company began adding magnesium carbonate to its table salt in 1911 to absorb moisture and allow the salt to pour easily even in rainy weather. The rap artist 50 Cent released a song in 2005 entitled "When it Rains it Pours". Listen to the song.

Use Example - This week was awful. First my car broke down, then I got the flu and just today I fell down and broke my ankle. Man, when it rains it pours!"

"Today was so busy at the store. We had very few customers all week and then suddenly today we were swamped.

Source Tags : Advertising  Songs     Concept Tags : Weather   Trouble